A Look Out for Academic Impacts of Social Networking Sites...

African Journal of Business Management Vol. 5(12), pp. 5022-5031, 18 June, 2011 Available online at http://www.academicjournals.org/AJBM DOI: 10.5897/AJBM11.595 ISSN 1993-8233  ©2011 Academic Journals Full Length Research Paper A look out for academic impacts of Social networking sites (SNSs): A student based perspective Ishfaq Ahmed* and Tehmina Fiaz Qazi Hailey College of Commerce, University of the Punjab, Lahore, Pakistan. Accepted 20 April, 2011 This study implies the exploration of relationship between SNSs usage and educational performance of the student users. A sample of one thousand students was selected from different universities of Pakistan. In first step of Multistage Sampling Technique, simple random sampling†¦show more content†¦Considering its popularity among students, Facebook high school version was launched in September, 2005. Its members are multiplying greatly with each day passing i.e. Facebook had 100million users on Aug. 26, 2008 while this number increased to 500million on Jul. 21, 2010 and growth rate was 153% during the last year (blog.Facebook.com). Social networking sites brought many positive implications to human life. The idea of social globe or global village has been translated into reality through these sites connecting millions of people from all around the world. Simultaneous communication of many people even at distant places promotes the creation of social capital fetching persona l, professional and social benefits not only to the users of these sites but to the society as a whole. But every technological revolution brings some dilemmas and darker issues along as well. Likewise, these increasing links and networks online are setting back the real values of life especially students are accepting some adverse impacts from using these sites as they form the major chunk of SNSs users. An ever increasing growth rate of SNSs not only calls for the parental and teacher monitoring of student users but also attracting the focus of academicians and researchers towards this phenomenon. In September, 2005, out of total adult internet users (18-29 years) 16% were those who were using any social networking site and this percentage increased to 86% onShow MoreRelatedEffects of Social Networking Sites to Students4872 Words   |  20 Pagesphp/IJBAS The Effect of Social Networking Sites to the Lifestyles of Teachers and Students in Higher Educational Institutions Seguya Asad1, Md. Abdullah-Al-Mamun2, Che Kum Clement3 Department of Technical and Vocational Education, Islamic University of Technology 1 E-mail: sgyasad@yahoo.co.uk , abmamun@iut-dhaka.edu2, chekum@iutdhaka.edu3 Abstract With the creation of Social Networking Sites, colleges and universities across the globe have been playing catch-up with students. This new technology carriesRead MoreA Case Study of Online Social Networking at Workplaces in Ghana9658 Words   |  39 PagesA CASE STUDY OF ONLINE SOCIAL NETWORKING AT WORKPLACES IN GHANA Kwabena Adom Asiedu ID: 2760206 Submitted To the Regent University College Of Science And Technology In Partial Fulfillment of the Requirements For The Degree Of Bachelor Of Science In Management With Computing 2010 1 ABSTRACT This is descriptive study which adopts a case study strategy to identify the perceptions of employers and employees in Ghana about productivity and online social networking at the workplace. A numberRead MoreSocial Networking Site14603 Words   |  59 PagessCHAPTER 1: INTRODUCTION 1.1 Introduction- Social Networking Sites Few years back, usage of social networking sites became popular around the world. Social networking sites are also known as social networking website. Social networking sites (SNSs) are increasingly attracting the attention of academic and industry researchers’ fascinated by their affordances and reach. Social networking sites are web-base service that building an online community of people that share same interest, or activitiesRead Morebullet theory7360 Words   |  30 Pagesï » ¿Bullet Theory The magic bullet perspective, also called the hypodermic needle model, is a model for communications. Magic bullet theory has been around since the 1920s to explain amp;ldquo;how mass audiences might react to mass media,amp;rdquo; reports Media Know All. According to University of Twent in the Netherlands, the theory states that mass media has a amp;ldquo;direct, immediate and powerful effect on its audiences. History Several factors, including widespread popularity of radio